Primary Responsibilities:
- Plan and execute online sales campaigns – web, social media, and offline marketing.
- Collaborate with Buying Department to implement product assortment strategy.
- Develop and implement business processes to improve communication, datelines & deliverables among Buyers, Sales and Content Departments.
- Manage banner design, product refresh & web visuals for home page, weekly campaigns, promos and contests.
- Design and develop campaign landing pages to increase conversion rates.
- Develop new web analytics, sales and marketing reports and presentations.
- Develop strategy and new channels to promote vendors, increase vendor sign ups by providing an integrated solution to merchandize and increase sales for vendor utilizing social media and web sales campaigns.
- Collaborate with Social Media & Marketing Manager to ensure alignment with online sales strategy.
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